Federal Tax Deductions – Cash in on Info The Average Person Hasn’t Figured Out

In these challenging financial times, we’re all searching for methods to stretch our dollars to the max. Many of us consider different ways to increase our income, decrease our spending, or save our investments from loss.

There’s one simple and effective approach that’s overlooked by many. That is to keep many more of your hard earned dollars through maximizing your federal tax deductions.

If there were a way for you to convert many of your everyday expenses into federal tax deductions, thereby decreasing your income taxes, would you be interested in learning more? Well then, read on my friend!

There’s a secret that’s been well known and used by the wealthy for generations. There’s even a joke among the rich that the only difference between tax evasion and tax avoidance is five to eight years!

You see, the tax laws were written in the late 1800’s, during which time the “movers and shakers” were business owners. Small business tax deductions were incorporated into law, in favor of these lawmakers. The federal tax deductions allowed them to legally avoid paying taxes on expenses that are were not deductible for lower class citizens.

Whether you own a large corporation or a small home based business, as an entrepreneur you’ll benefit tremendously from a large increase in your federal tax deductions. A penny saved is a penny earned, and saving money through small business tax deductions can save you thousands of dollars each year.

As a business owner, many of the things you already spend money on can become federal tax deductions. A partial list of small business tax deductions includes the following:

We’ve all heard of mixing business with pleasure; this can be a very profitable habit for small business owners. Many of the items in the list of tax deductions above lend themselves very nicely to this practice.

For example, by combining travel with a business purpose, your vacations can become “paycations”! You can take an internet and computer tax deduction on a computer that you already have in your home, as long as you’re using it for business purposes. When you shop for business supplies you can write off your mileage, even if you drop your drop your child off at a friends’ along the way. It may take a bit of planning ahead, but there are countless ways you can take federal tax deductions for everyday expenses. And it’s all 100% legal!

So, just to give you an idea of the impact this would make on your finances, it might be helpful to put together a worksheet. If you add your monthly internet, cell phone, and home phone expenses, and multiply them by 12, you’ll have an idea of the minimum amount of money that you could write off on your taxes each year. If you qualify for a tax deduction for home office this could add a substantial amount of money to your federal tax deductions. Once you begin to add expenses such as mileage, retirement savings, “paycations”, etc., your federal tax deductions can increase significantly.

Given the low risk factor involved in starting a home based business, the potential monetary rewards, and savings through federal tax deductions, many financial experts are advocating home business. Among them are Donald Trump and Robert Kiyosaki, who have partnered to promote small business ownership as an effective method for the average person to create wealth. I don’t know about you, but I think they probably know what they’re talking about!

Disclaimer – The information in this post is not intended as professional tax advice. Please consult a qualified CPA for advice and strategies to help you maximize your federal tax deductions.

Effective Strategies to Make Money From Online Business

If you’re like most people, you’ve at one time or another thought how great it would be to make money from online business. While many dream of this, the majority never take action.

Rather than research and learn, they choose to listen to the skeptic within that tells them they could never successfully earn money at home business. They become paralyzed by fears that opportunities to work from home online are scams, and continue on the safe but unprofitable and often miserable path of trading their time for money.

Others clearly see that while there are predators in cyberspace, there are also many legitimate opportunities to make money from online business ventures. This is where the rubber meets the road, and true visionaries change the futures of their families as well as for countless others. They take the time to research options, sort through the fluff, weed out the scams, and find an effective way to earn money at home online.

As with anything worth doing, there’s a learning curve involved. In the early stages most entrepreneurs don’t make money fast at home. In most cases online marketers start out part time, while keeping their day jobs to pay the bills.

With a positive mind set, the willingness to work hard, and a great deal of determination many are able to eventually make money from online business to the point where they can transition to being self employed full time. These are the people who will thrive in our new economy, unaffected by stresses such as impending job loss, commuter nightmares, pay cuts, and financial insecurity.

For those who want to earn money at home online, there are many methods available. Some of these include affiliate marketing, network marketing, and operating money making web sites. Regardless of the method an entrepreneur may choose, the rate of success will depend largely on the system used to attract others to their products, opportunity, or services.

The quickest way to make money from online business is through learning the skills that you’ll need to master the industry, and to attract others to you through the value you can offer to them. When you market to a massive group that includes your target market as one small segment, it will be easier to make money fast at home. Using this method you’ll be able to sell much more than just your products, opportunity or services. Let me explain….

There are many systems out there that help entrepreneurs cut years off the learning curve so they can start to make money from online business as soon as possible. What’s really exciting is that most of these systems also offer free affiliate programs. Some even offer a free money making website that will help you to promote not only your primary business, but the system as well.

What this means to you is that you can literally start to profit right away, even before you begin to make money from online business through the product, service, or opportunity you promote. As you use the system to learn proven methods to earn money at home online through your primary business, you’ll be learning skill sets that less than 1% of marketers have.

This knowledge will give you the ability to position yourself as a leader in the online industry. There are millions of people searching for solutions to their financial problems, and when you add value to their lives by sharing the knowledge and skills you have, they’ll look up to you and become loyal followers.

Those who follow your lead and begin to make money with your help will naturally want to be aligned with you. This is called a reverse funnel system.

Not only will you be accelerating the growth of your own business, but you’ll also have the chance to help other entrepreneurs who are searching for a method to help them make money from online business ventures. After all, we can only receive to the degree that we give and the best way to create success is to help others to do the same!

5 Tips to Creating the Best Blogging Sites

So, you want to build one of the best blogging sites on the planet, right?

You want mass numbers of devoted readers gobbling up your blog posts like their morning Wheaties, begging for more.

You want to create a social buzz, a flat out riot – Tweeters retweeting your information until their fingers are numb.

Right? Right!

Great…now that you know what you want, you’ll need to know how to get it.

There are 5 qualities that are shared by the best blogging sites. Master these and you’ll be on your way to the fame and fortune you so deserve.

When at all possible, create a bulleted or numbered list. It makes your information more easily readable, making for happier readers.

All of the best blogging sites focus on giving value to the reader. The best content for blogs can cater to a wide range of interests, but it must be a total give. Many of the best blogging sites offer free (and highly valuable) information, some provide inspiration, others make their readers pee their pants laughing. Choose your audience and Give until it hurts; remember – no pain, no gain!

Draw your reader in with attention grabbing headlines. Captivating headlines often ask a question, begin with the words “How To”, leave the reader intrigued, or give reasons or tips (5 Reasons Why You Should…, or 5 Tips to Creating the Best Blogging Sites).

People love stories. When at all possible, weave a story into your blog post and you’ll have a captive audience. If it’s a true story about a personal experience you’ve had, even better. Your readers will get to know and like you better. Just leave out the creepy, weird stories!

Add interactivity. All of the best blogging sites give readers the chance to comment, ask questions, and interact. This establishes relationships with readers, and can help to build a sense of community.

Just always, always, always remember that it’s all about your readers. Help them, interest them, inspire them, and entertain them and you’ll be on your way to building one of the best blogging sites around!

5 FREE Things You Can do This Week to Build Online Business

Would you like to build online business for free? Are you wondering how to start a business online? Well, you’re in the right place!

Starting your own online business can be fun, rewarding, and profitable. It will take time, but you’ll be happy to know that it doesn’t take a large financial investment.

In fact, you can begin to build online business for free, starting today! Below are 5 strategies that you can begin to implement right away!

Create a Twitter Account
As with any business, running an online business is best accomplished once you’ve established a large social network. Today’s savvy marketers are using the Internet to do so, and Twitter is definitely the place to be to build online business!

Once used primarily as a means to communicate quickly with friends and family, this social media giant has grown in popularity as a free marketing tool. As a result of the masses of people joining Twitter for help in running an online business, the site grew by 1,382% between Feb 2008 and Feb 2009.

Once you’re set up and using Twitter, the best way to build online business contacts is to target and follow about 100 people each day. You’ll want to connect with others who may be interested in your business; if you’re in the health and wellness field connect with others who are health conscious.

As you begin to follow others, a large majority of them will follow you back. Those who do not follow you can be deleted from your follow list. This is how you create a large following.

Having a large following, however, won’t help you build online business unless you can create relationships with your followers.

Get on Facebook
Like Twitter, Facebook is a viral and free social media site that can be very effective in helping you build online business. Despite the fact that Facebook has been around for many years it is still gaining in popularity, with a 228% growth rate between Feb 2008 and Feb 2009.

Unlike Twitter, which limits the number of characters you can “tweet” to 140, Facebook allows you the opportunity to carry out full conversations.

Many social media marketers use both Twitter and Facebook to meet others and develop relationships, which is what I recommend that you do as well. Be sure to follow the same rules of etiquette on Facebook as you do on Twitter, and you’ll find that over time you’ll have a large list of potential customers and business partners.

As with Twitter, your best approach is to add 100 followers each day. One important step that is missed by the majority of users is to include a personal message when you follow another user. Yes it is more time consuming but also offers a much more personal approach, which is the idea!

Article Marketing
Article marketing can help to brand you and set you apart as a true expert in your field. It’s free, can be done in a short amount of time, and can draw unlimited numbers of visitors to your website to help you build online business.

Articles are meant to be helpful, inspirational, or entertaining to the reader, and are not to be used to promote yourself or your company directly. But authors who are running an online business are able to advertise themselves or their businesses in the Authors box.

As you begin to have articles posted you’ll find that when you give great content, your readers will click on your links, helping you to build online business.

Before you begin to use article marketing you’ll want to get more detailed information on my blog post.

Tap Into Free Training to Build Online Business

Running an online business requires a mastery of many different Internet strategies. There’s a lot of free information on the Internet that can help you learn. It can be overwhelming and confusing, which is why I recommend that you choose one mentor rather than jumping from one to another.

When I was beginning to build online business I was signing up for everything I saw online. As a result my inbox was being flooded on a daily basis with so much information that I got stuck in information overload!

The dust finally cleared when I found Jonathan Budd. His free trainings go far above and beyond all of the “fluff” I had received, and I was able to make some sense of it all.

I found Jonathan’s free training videos to be so incredible that I am now offering them to my blog visitors. If you haven’t already received the trainings be sure to fill in the form on the right side of this page, to have the series emailed to you!

Create a WordPress Blog

Let’s face it, in order to successfully build business online you need to separate yourself from the masses. You need to brand yourself, to let others get to know, like and trust you.Millions of people are driving online traffic to their company websites, which are all identical. What you need is an edge, something that sets you apart and positions you as an expert in your field.

Enter the blog. This is the most effective tool you will ever have to effectively build business online. Your Twitter and Facebook friends, and those who read your articles, will want to learn more about you. When you direct them to your personalized blog, rather than a cookie cutter company replicated website, you establish yourself as a true leader. And people follow leaders!

You’ll want to setup your blog with http://www.wordpress.org. Not only does this site offer free blogs, but it’s the only blog site that offers you full ownership. What that means to you is that your site will never be at the mercy of a company that could at any time “pull the plug” on your business.

Running an online business should be seen as a marathon, not a sprint to the finish line. It takes time and for most, a learning curve. My advice is to “eat the elephant one bite at a time”. If you use this philosophy to build business online, commit yourself to taking action, and do everything possible to learn the principles of online marketing, your business will flourish!

#1 Secret of Successful Multi Level Marketing Businesses – Attraction Based Marketing

Are you in network marketing?

Have you been seduced by the success stories of others in multi level marketing businesses that have fired their bosses and created time and financial freedom for themselves and their families?

Have you attended motivational, inspiring meetings that have convinced you that you can be one of these fortunate few, if only you believe in your success, visualize your amazing future, and follow the simple steps perfectly laid out for you by your company? You know, the same old ideas taught by practically all multi level marketing businesses…things like:

Make a list of 100 people you know & identify the 10 you’d most like to have as business partners
Contact these lucky few and let them in on the great opportunity you’ve found, that you know they’ll want to check out; slowly but surely making it through the entire list
Bring your friends to opportunity meetings, involve them in conference calls, or have them speak directly with your upline
Never give up on anybody, because the average person says no 8 times before actually jumping into multi level marketing businesses.
Hold home parties and invite others to learn about your opportunity or products, then offer them some incredible deal they can’t refuse, in return for their agreement to invite their friends to their own home parties
Strike up conversations with strangers, in which they end up telling you all their problems; giving you the chance to help by offering them the solution to their problems. Namely, the promise of success offered by multi level marketing businesses – and specifically your opportunity.

These are just some of the tactics I’ve tried in the past, leaving me with only a few inactive team members, a great deal of anxiety, and a feeling a total failure and uselessness. Even the most self confident people (which I never was to begin with…) can be left feeling totally defeated, friendless, and hopeless.

So, what was wrong with me? Was I too shy? Did people just not like me? Was I too pushy? Was I not pushy enough? Was I destined to failure in multi level marketing businesses? Did I have bad breath?

Left to its own devices the mind can create all kinds of nasty stories that can leave just about anybody running to the doctor for a very large bottle of Prozac!

After years of this kind of self abuse I finally realized that I was not the problem.

The problem was that the “old school” methods taught by all multi level businesses were effective only for a select few. These included people with tremendous social capital, those with large networks, and natural born salespeople – you know, the kind that can sell ice cubes to an Eskimo. Unfortunately for me, I didn’t fall into any of these categories!

Fast forward to the present. Gone are the days of pestering my family and friends, humiliating myself by having home parties that nobody attends, and constantly being on watch for opportunities to pitch others on the benefits of being involved with multi level marketing businesses. You just wouldn’t believe what a relief it is to go to my son’s baseball games with no intentions other than to enjoy myself! That feeling of needing to constantly be “on” is gone, which is one of the greatest gifts I’ve received since learning about attraction based marketing.

What is attraction based marketing? It’s the idea that lies at the center of a revolutionary new approach in multi level marketing businesses. It’s a proven strategy that’s helping average people to reach the pinnacle of success in their multi level marketing businesses. And it’s only being used by a very small handful of network marketers.

So, if it’s so great why aren’t all network marketers using attraction based marketing? Simple – they’re not being taught these techniques by their companies. For the most part, this strategy is a well kept secret; most network marketers have never even heard the term attraction based marketing!

Judging by the fact that you’re reading this post, my guess is that you’ve started to doubt the effectiveness of the old school network marketing techniques being promoted by multi level marketing businesses, and have decided to take charge of your future and find a better way.

You’re probably realizing the same things that I did;

Your “warm market” is not full of people looking for what you have to offer
There are millions if not billions of people who are searching for ways to make money with multi level marketing businesses
The Internet is the key that can help you connect with these opportunity seekers.

When you’re able to get your information out in front of these people, you’ve accomplished the first step of the attraction based marketing process, and found the secret to building successful multi level marketing businesses – target marketing.

Unless you’re the salesperson who can sell snowballs to an Eskimo, target marketing is essential, for obvious reasons. But it isn’t going to bring you to the top of your company without the mandatory second step of attraction based marketing – providing value.

Multi level marketing businesses are, and always will be, relationship businesses. You’re not likely to have droves of strangers going online and signing up to partner with you in your opportunity, unless they get to know, like and trust you. And the best way to create this type of relationship is by offering value and the ability to help them achieve their personal goals.

How do you do that? You learn the system. Then you share your knowledge with others. The student becomes the teacher. It takes time, but it’s definitely not rocket science!

Once you’ve learned a system, put it into place, and begun to help others who are struggling to build successful multi level marketing businesses, you will have mastered the art of attraction based marketing. Others will look up to you as the leader you are, and will seek you out for assistance. Your success will be certain, and life as a network marketer will never be the same!

Tips on Planning Your SEO Campaign

In any endeavor starting such activity is the hardest thing to do, it is because of the fact that you have to start from scratch and you would have to build everything from the ground going up. This is also true in starting an SEO campaign, you have to start your campaign from scratch and with zero base, although you are an experienced SEO company or SEO consultant you will still have to start from scratch since not all target websites are exactly the same. This means that your approach on a website is different from your approach on another website. In the determination of keywords alone there are variations that you have to implement in order to get the best results. Therefore, when you start your SEO campaign it is best to plan your approach rather than implementing an existing format. In planning your approach you have to follow certain guidelines that may help you avoid committing a lot of errors.

First thing that you have to do is to determine your type of website and do a lot of research. Knowing the type of target website will help you determine your target niche and audiences, in addition this will help you determine the most appropriate keywords that you will be using. Scrutinise every detail in your keyword research and competition research, the latter being the research work done on your possible competition.

Next determine the pages in the website that will have higher priority over the other pages. Not all pages in the website will be able to help you with your SEO strategy, for example the about us page is not as important as that of the home page, the latter being the page where the visitors will first view when they visit your website. It is like saying the purchase page is way more important than the terms or agreement page because it is the former that people would actually use in order to purchase your product.

After determining and gathering all the needed data you can now layout your SEO blueprint that you will be following which you will just have to annotate should there be changes in your websites’ SEO approach.

Three Ways of Positioning Your Images

Incorporating images is an integral part of website design, images can liven up your website and since its incorporation to the web pages it has stopped the production or construction of plain text websites. Images can increase the graphic representation of your text, it allows your visitors to see the websites’ content accordingly. Most importantly the incorporation of your images in your website design contributes to the aesthetics of the website which is one of the factors that many website visitors or internet users are looking for. However, the inclusion of images in your website design is not a hit and miss process rather, to make the website design aesthetically pleasing to the website visitors three different ways of placing or positioning your images is being suggested by those who have been in the business of website design for a long time. First technique that you can use in placing your image is the technique called proximity. This is a technique where it capitalises on the distance of images with each other. Correct proximity can visually highlight a certain area in a web page or it can even highlight the whole web page. This strategy is particularly useful when you are dealing with the web pages’ margins and paddings.

The second strategy or technique in website design that focuses on the use of images is called unity. This is a process where images are placed together with other images which will then produce a unified output. This is where image elements are correctly placed together in order to form one single unit in the website design but further such individual element can still stand as an individual image. Finally, the last technique that is to be utilised in order to create an aesthetically pleasing website design is the technique dubbed as repetition. Repetition means the placing of the same image in the website design which would then form a single cohesive unit. Repetition does not only however pertain to combining the same image rather it also focuses on repeating the use of the same color or even texture.

Incorporating images is an integral part of website design, images can liven up your website and since its incorporation to the web pages it has stopped the production or construction of plain text websites. Images can increase the graphic representation of your text, it allows your visitors to see the websites’ content accordingly. Most importantly the incorporation of your images in your website design contributes to the aesthetics of the website which is one of the factors that many website visitors or internet users are looking for. However, the inclusion of images in your website design is not a hit and miss process rather, to make the website design aesthetically pleasing to the website visitors three different ways of placing or positioning your images is being suggested by those who have been in the business of website design for a long time. First technique that you can use in placing your image is the technique called proximity. This is a technique where it capitalises on the distance of images with each other. Correct proximity can visually highlight a certain area in a web page or it can even highlight the whole web page. This strategy is particularly useful when you are dealing with the web pages’ margins and paddings.

The second strategy or technique in website design that focuses on the use of images is called unity. This is a process where images are placed together with other images which will then produce a unified output. This is where image elements are correctly placed together in order to form one single unit in the website design but further such individual element can still stand as an individual image. Finally, the last technique that is to be utilised in order to create an aesthetically pleasing website design is the technique dubbed as repetition. Repetition means the placing of the same image in the website design which would then form a single cohesive unit. Repetition does not only however pertain to combining the same image rather it also focuses on repeating the use of the same color or even texture.

Whatever technique is favorable for you one thing is clear when you start using one or all of the techniques in image positioning you therefore are aiming to produce an aesthetically pleasing website.Whatever technique is favorable for you one thing is clear when you start using one or all of the techniques in image positioning you therefore are aiming to produce an aesthetically pleasing website.

Things You Can do If Page Speed Becomes a Ranking Factor

In the world of Search engine optimisation nothing is permanent. Strategies come and go, or they become very important to less important. Take for example the use of meta elements, during the advent of search engine optimisation, meta elements are very important because it is the primary ranking factor for most search engines, unfortunately with the abuses on the use of the meta element search engines deemed it necessary to consider other ranking factors and remove if not lessen the importance of the meta element. This situation is common in the field of SEO because of the fact that such field always conforms to the new technologies that are introduced, which, as of now is the existence of Web 2.0 and real-time posts, now, search engines have already considered the importance of several Web 2.0 websites and in addition search engines have also integrated real-time search into their search engine algorithm in order to provide results in real-time in their search query.

Recent events have also been analysed and SEO companies and SEO Consultants are now looking into the possibility of search engines adding another ranking factor and that is the Page Speed. The page speed is considered to be the speed or amount of time that a website loads onto the web browser. Interviews with Matt Cutts, Google’s spokesperson, have hinted that indeed Page speed may be utilised by Google as a ranking factor, the reason for this is because they want to provide internet users better user experience.

Should Page speed becomes a ranking factor, SEO companies and SEO consultants should look into several suggested actions in order to speed up their websites’ page speed.

First, they have to look into the possibility of restructuring their website and converting images in their design that have a large file size. Consider replacing the image design with a degree lower resolution or with a smaller file size.

Second, SEO’s must also look into the possibility of transferring their hosting to a more dedicated server which of course would help increase the Page speed of the website as there would be no other websites being hosted on that said server.

Third, SEO’s must continue in developing and using unique content in order to lessen the spiders’ task of rechecking or counter checking the content with other websites which thus may not directly increase Page speed but it would rather increase crawling speed which.

The Value of Your External Link

Google, Yahoo and Microsoft has been known to keep their search engine algorithm a secret, and rightly so because if such information leaks out then everyone would be abusing such information and everyone will be ranking first in the search engine’s results page. Having such search engine algorithm to be kept a secret does not however prevent SEO consultants and SEO companies from trying to decipher the search engine algorithm. It is the SEO consultant’s duty to try which among the already existing strategies and also the newly developed SEO strategies would give the best result in giving the website a high Search engine results page ranking. Every year SEO companies and SEO consultants are banding together in order decipher the search engines’ algorithm. According to the latest report that was released there are several SEO strategies that are effective in giving your website a high Search engine results page ranking, among them is the use of external link. External linking is the process where a webpage or website other than yours have incorporated a link to your website.

This strategy is also viewed by Google as one of the basis for it’s page rank because of the fact that a link from an external website other than yours going to your website is considered as a vote to your website. However, incorporating an external link is not outrightly judged by Google or any other search engine as an immediate factor that will affect the websites’ ranking on SERP or even in Page rank. This is because the 2009 report of SEO’s exhibited the fact that there are several factors that should be present in an external link before such is considered to be a criteria that will increase the ranking of the website. One such factor is that the website that contains the link to your website should have a trustranking, trust rank is an algorithm that was pioneered by Yahoo which detects valid websites from spam sites, this means that the site that will link to your website can be detected by the search engine as either a valid website or a spam website. Second is the presence of anchor texts in the external link, this is not new to any SEO as anchor texts have been around since the inception of HTML, this just means that keywords should be incorporated in the link title or the anchor text for it to be considered as an optimised external link. Third is that the website linking to your website should have a degree of authority, this means that the website has been proven to be reliable and as such it gains so many website visitors and even followers. Fourth, is that the website should have a significant page ranking, page ranking is still considered to be an important factor in gaining a viable external link. This only means that a website that will link to your website should have a page ranking preferably a page rank of three and above. The last factor that should be present in an external link is the link position, links should be in a high link position otherwise it will be suppressed by the other links that are above it.

The Latest Factors the Affects Your Websites’ SERP

Search engine optimisation is a combination of different strategies that are implemented in order to give the target website a high search engine results pages ranking or (SERP ranking). The strategies implemented however, does not readily mean that your website will be given a high SERP ranking, this is because there are several factors that will affect your SERP ranking and some if not all the strategies may or may not be affecting such factors. Factors affecting a website’s SERP highly depends on the search engine’s algorithm and it is a common knowledge that such search engine algorithms are always kept a secret by the search engine companies and thus SEO agents, SEO companies and SEO consultants must employ Search engine optimisation strategies without knowing whether or not such strategy will work. SEO consultants and SEO companies can however, develop a checklist on what factors are currently affecting the ranking of a website and from there develop their own SEO strategy or SEO approach. At present there are several key factors that was noticed by SEO consultants and SEO companies to have been affecting the SERP of a website. The following factors are divided according to its approaches or type the first one is according to on-site optimisation using keywords.

The on-site optimisation using keywords factor that was seen to have been affecting the SERP of a website is generally via the effective use and placing of keywords. To be more particular about it keywords found in strategic locations within the web page is highly favored by search engines. Among these strategic locations are the title tag, where the use of keywords in the title tag most specifically as the first word in the title tag is considered as one controlling factor, another is the use of the keywords in the root domain of the website and also inside the heading tags most specifically “<h1>”. The next approach or type is centered on the different on-site factors which do not utilise the keywords, one such factor affecting the SERP of the website is the incorporation of relevant and original content to the website along with the constant update on portions or whole of the content.

This keeps the content fresh and of high quality as search engines give value to websites that incorporates contents that are highly relevant to the overall theme of the website and further a content should constantly be updated because freshness of the content is also being considered by search engines as one factor that will affect the SERP ranking of the website. Finally, search engines still considers linking as one of the factors that can affect your website’s SERP therefore having a valid on-site link is very important as well as having an external link. This means that link building strategy is still being considered as a valid strategy that should be incorporated by an SEO consultant or an SEO company in their SEO campaign.